Charlotte Stone

Charlotte Stone — an inclusive and unapologetically colorful shoe brand — has always had a clear point of view, but lacked the internal codification that would help them creatively execute against it. We partnered with the company to help them crystalize a brand strategy and then brought it to life with a revitalized visual identity, print collateral and packaging, and digital e-commerce experience. Charlotte Stone, which launched in September 2022, invites every person to march to the beat of their own clogs!