Vestige is a clothing and home goods store — located in the Fishtown neighborhood of Philadelphia — dedicated to inspiring concepts, unique products and thoughtful design. In 2022, after more than seven years in business, Major partnered with founder Ashley Gleason to evolve the brand. Working together, we created a new visual identity, inclusive of collateral and packaging, and a new e-commerce site — so everyone can get a taste of the it-girl fashion and coveted vintage Vestige is known and loved for.


Brand Identity
Art Direction
Print Design
Packaging Design


Store Photography: Vestige